Innovation and creativity in the hospitality sector
Client | Artisan Hospitality Group |
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Requirement | Branding, Website |
Artisan Hospitality Group was a hospitality consultancy and concept house. They provided hospitality services with an edge. Leading innovation, creation, new concept development and operations across the UK, Europe and Asia.
Offering a portfolio of exciting new brands and restaurants with market leading investment and licensing opportunities, Artisan approached Sunny Thinking to design their Group branding and website and help bring their story to life.
Artisan had a huge passion for the food and beverage industry and a proven expertise in serving hospitality businesses. Using Craft CMS, we created a simple and contemporary website for Artisan to showcase their creative services including culinary development, full managed services, concept development and branding and marketing support in which we at Sunny Thinking played a key role.
Before designing their website, we started by creating an elegant, chic visual identity for this exciting venture to help portray the business as a true innovator in the sector.
With their Artisan Bar already launched, the Group website was designed as a platform to promote not only their managed services but also their portfolio of concepts including Artisan Liquor Store, Bamboo Pan Asian, The Veggie Café, Patisserie St Claire, Tennessee Shack House and McGregors Grill Room. We were excited to be their creative partner and helped them serve up individual brands such as Municipal Bar.
The creativity from the Sunny Thinking team has allowed us to launch into a busy marketplace and make an immediate impact. Already we are attracting attention from international brands and investors who are interested in opening new venues or launching exciting new global food and drink concepts. The new branding and website are in-sync with our key messaging and speak directly to our target audience. Sunny Thinking will play a key role in our business development plans.
Dave, Chief Executive Officer