As a partnership, Manchester City Council, NHS Manchester
and Greater Manchester Police teamed up with Sunny Thinking to launch and
promote the Think Safe Drink Safe card scheme. The project helped make responsible drinking choices and safer nights out easier to adopt by suggesting
incentives and discounts to help make them happen.
We built a fully integrated campaign including designing trade and consumer leaflets and dispensers, posters, stickers, POS, launch invitations,
banner stands and a website tsdscard.com. We also handled the PR for the
campaign gaining extensive coverage in the key local, regional
and trade press.
Thanks again Jonathan and your team. You've helped us to develop a great campaign. Everyone at the Police, Council and NHS are really, really pleased.