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Superfast Pots / Mornflake

Mornflake Superfast Pots_cereal advertising by sunny thinking
Mornflake Superfast Pots cereal advertising by Sunny Thinking
Mornflake Superfast Pots packaging design by Sunny Thinking
Mornflake Superfast Pots packaging design by Sunny Thinking
Mornflake Superfast Pots in Waitrose
Mornflake Superfast Pots in Waitrose
Case Study
Sunny Thinking:

Mornflake have been milling oats in the South Cheshire countryside since 1675, making them the longest established miller of oats and cereal in the UK! As an independent, family owned and marketing led business they have the ability to adapt quickly to consumer trends. That's why they came up with the clever idea of Superfast Pots to tap in to the growing number of people who skip breakfast at home and have it out and about or al desko!

Sunny Ideas:

Sunny Thinking was commissioned to help Mornflake launch their magical new product - the first ever on the go cereal pot that doesn't need milk as you just add water! The range comes in four flavours and we have designed the clever packaging for them which includes lids and built in spoon, as well as outer packaging for the stores. To help launch the product in to Waitrose, we have also designed their adverts that are appearing in various consumer magazines and media.

The pots are in and they are looking GREAT!!

Catherine, Marketing Executive
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