Making Space is a national charity and leading provider of health and social care services. As part of our ongoing role as creative marketing partners, Sunny Thinking was commissioned to redesign their printed newsletter.
In a digital world with information overload from social media, email marketing, blogs and online activity, many companies and organisations ignore the potential importance of producing a printed newsletter. This format provides a wonderfully warm and informal way of engaging differently with in the case of Making Space, their volunteers, members, staff, partners and stakeholders. Research showed that many of this audience would still prefer to receive a printed publication which is where our team came in to design and update their newsletter.